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Thursday, July 9, 2009

Massage Business Plan

When looking around at starting a career, massage therapist looks like a good choice. Clients pay between $65 and $100 per hour. There are not many tools needed - massage table, oils, sheets. Sounds too good to be true.

If you are a massage therapist working for someone else, you are likely to be juggling working at the salon, doing massages in your free time to earn enough money to be comfortable and, oh yes your social life. Why not get rid of the bit where you are making someone else rich. See yourself as a business - you have the skills required. The main reason why massage therapists give in and turn to another career, is they are not making enough money to pay the bills.

The first stage to starting your own massage therapy business is taking into account what your expenses will be. Write down every single expense, everything from your rent, supplier costs down to your grocery bill. Work out what your potential income would be from your massage business. Your income needs to give you enough to meet all your expenses inc. tax to be paid.

When writing your business plan you will need to work out how many massage sessions you will be doing a day. Be realistic with this - don't plan to do 6 or 7 massage sessions a day and burn yourself out after a few weeks.

The next thing is clients. Lets face it your business will soon fail without clients. There are lots of ways to advertise your business - most of them will cost you a fortune and get you little results. Think about what problems clients have, why they come to see a massage therapist - give them the answer to their problems before the question is asked.


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