In an environment of fierce business competition and rapid disruptive change, organizations of all kinds are discovering the need to become more agile and more capable of maintaining existing business models while adapting to perceived needs of primary markets. Change is the context of organizational existence today. Organizations manage their responses to change by developing strategies to help them adjust, recalibrate, and move successfully into a new and somewhat undefined future. The way in which organizations deal with change is the single most important indicator of future success.
At least once each week I remind a client that a poor strategy well implemented is better than a great strategy poorly implemented. No matter how visionary, how focused, or how well crafted your strategic plans your success is in the execution. We work with organizations every week that are missing their goals or which know they need help achieving their goals. Strategy acceleration methodologies help organizations execute strategies more efficiently and effectively for remarkable success.
Strategy Acceleration is an approach to executing strategies that recognizes the need for change, orchestrates the needed change, allocates the needed resources and manages the execution process. This approach to strategy execution arises from recognition that one of the major causes of execution failure is a fragmented or partial commitment to achieving goals. It also arises from recognition that organizations today must respond to more change and more radical change, and must respond faster and more comprehensively than at any other time.
In short, Strategy Acceleration can do several things for your organization:
• Help you manage the risk of new initiatives
• Help you evaluate opportunities for competitive advantage
• Allocate the resources needed to succeed and better use available resources
• Develop actionable processes and plans and successfully deliver high-quality programs and projects
• Build buy-in and engagement of key employees
• Develop appropriate recognition and reward systems
• Implement and achieve strategies faster
• Reduce the likelihood of wasting resources invested
• Reduce the cost of change through improved control
• Improve ROI on talent development with improved focus
• Improve change-readiness and accelerate acceptance of change
• Improve communication to gain organizational focus and buy-in
• Identify the mission-critical initiatives that will deliver your business plan and your strategy
Strategy acceleration is most effective when a simple strategy is articulated in several specific and targeted goals which are understood and implemented throughout the organization by getting everyone on board so every employee understands the strategy and embraces and implements it at their level.
By bringing all aspects of the organization into alignment around the key strategies which will make the organization keenly competitive and allow it to prepare for and adapt to environmental changes, strategy acceleration achieves greater success in less time. Further, part of building organizational alignment is enhancing the change-readiness of the organization and equipping it to respond more rapidly and more effectively to future environmental and market changes.
A dangerous flaw in the thinking of many organizations in response to change is to turn their attention specifically and only to organizational structure. Their examination recognizes a problem and decides to preemptively re-organize the enterprise. As many organizations are now discovering, this is a mistake.
Regardless of the specific organizational structure of any enterprise most fit into a five-part model of the essential component parts: Organizational structure, technology, business processes, strategy, and people.
What every enterprise must consider when faced with change is that when any part of this model changes, you need to look at the other four and see how they have been affected. While you might need to respond to a sharp economic recession in your environment, and you must develop a strategy to respond to the recession, you must also analyze how your strategy affects the other components. This is the key to organizational alignment, when all of the components support each other and the strategy you are implementing.
Strategy acceleration ensures an optimal relationship among the five parts of the model - among the parts of your organization - to achieve the needed change and maintain effectiveness in a changing environment. It also positions the organization to respond quickly, efficiently and effectively to future market or environmental changes.
Gayla_Hodges
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